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Wednesday, 11 March 2009 19:33 |
Top SEO Mistakes and How to Fix Them
by: Patrick Wagner
An optimized site may not be worth the paper it’s printed on. What do we mean by this? Simply that a large percentage of so called optimized websites do not achieve their goals because basic SEO techniques are overlooked and basic content mistakes are made.
The good news is that SEO campaigns can succeed and bring in business very quickly even if you have made a few mistakes in your initial optimization efforts. If you take the time to correct your mistakes early on in the launch of your site’s SEO campaign, you will still be able to secure a sizeable amount of organic traffic and make the most of the paid-for-traffic you acquire as well.
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Wednesday, 11 February 2009 14:01 |
What You Need to Know About SEO
by: Patrick Wagner
Myths abound about the value of search engine optimization, fondly referred to as SEO by Internet aficionados. SEO is the ‘it’ word of e-marketing gurus. Still, most of what people ‘know’ about SEO is way off target. It’s time to straighten things out.
The first thing you need to know about SEO: it is a very basic system. There are no secrets, no magic tricks; you don’t need to have aced high school English to get to grips with how SEO works. You can also forget about digging deep into your pockets. SEO is a popular marketing tool precisely because you don’t need to spend a fortune for it to work. |
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Sunday, 07 December 2008 01:54 |
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16 Essential Creative Brief Questions
What are your goals for the outcome of this project?
Describe the product or service you are looking to promote?
Who is your primary market? What is the size of the market?
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Twittering Moms show their power by bring down Motrin Mom Campaign |
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Wednesday, 10 December 2008 15:11 |
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Johnson & Johnson did manage to offend some mothers with an online and print campaign for Motrin that implied moms carry their babies as fashion accessories. But was it a genuine groundswell that felled the effort -- or an alliance of the few, empowered by microblogging service Twitter?
to read the full article go to AdAge.com |
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First book - A to Z Guide to the SEO World is now being printed! |
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Monday, 25 August 2008 20:02 |
I wanted to give a big "Thank You" to everyone who helped in the research, design, and content layout of my first published book - Search Engine Optimization - The A-Z Guide to the SEO World.
It will be available for purchase mid-September 2008, we will also be updating our Events calendar regarding our 1 day Internet Strategy and Marketing seminars. Keep a look out and come back to the site often.
Thanks,
Patrick Wagner |
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